DMA Guest This Week: The Grit, the AI, and the "New York Churn" with Sarah Elizabeth Hill
"New York has become a place where people either start here and flame out, or start here, succeed, and leave... then there's the third option."
How do you stay? And more importantly, how do you build something that lasts?
Join me tomorrow, Thursday at 12:30pm, for a live conversation with writer, producer, and founder of Bobi Media, Sarah Elizabeth Hill.
Sarah is a self-made entrepreneur who started her agency with just $400. She has since directed thousands of videos and built organic audiences of over 3.5 million people. She’s interviewed icons like Deepak Chopra and Neil deGrasse Tyson, and her new book, Chat Sh!t Crazy is a look at (god forbid) using AI as an actual tool for personal growth instead of turning us all into mindless robots.
If Sarah’s name rings a bell, it’s because we already chewed over what it takes to survive as a creator in this city on the podcast. You can dig that up below if you want to pregame.
But beyond the “how-to” of media and tech, I want to dig into the “why.” We recently had a conversation about the “New York Churn” -the difficulty of maintaining a community in a city where people are constantly arriving and departing. Sarah gave me a “reframe” on the notion of personal sacrifice that completely shifted my mindset, and I’ve asked her to share that perspective with all of you.
We’ll be discussing:
The “New York Churn”: Why it’s so hard to keep a professional and social circle intact in the city. (Or: Why your friends and collaborators keep vanishing like socks in a laundromat.)
Redefining Sacrifice: What it really costs to leave home and chase something bigger than rent money.
Building a Business as a Solo Entrepreneur: The grit and consistency needed to go from $400 to leading strategy for Academy Award and Emmy winners.
Humanising AI: Is it possible to use AI for self-reflection and better decision-making? Can a robot actually help you make better choices? O
When: Tomorrow, Thursday, 12:30pm EDT sharp. Don’t be late—unless you want to miss the good bits.
Where: Right here, Substack app. No secret handshake required.
‘Til then!
Your pal,
PS. If this rattled your brain or just gave you a break from the existential horror of your inbox, hit restack and pass it on. That’s how the good stuff survives.